9/1/2015 - Watch: The Today Show
8/19/2014 - Watch: Crush the ALS Challenge
7/26/2014 - Watch: How to Crush a party
5/8/2014 - Dustin Lynch Talks about The Arm Crush
7/2010 - Arm Crush on Dallas TV 33 News
7/16/2010 - Two Drinking Games Moms Need To Know About - Mom Logic
"The Arm Crush is the new way to post up and CRUSH a beverage. This pose is the ultimate badass stature and would make a beautiful image with any cool backdrop."
7/8/2010 - Smirnoff Ice Games Suck
7/7/2010 - Where D'bags Go After Getting Iced
7/1/2010 - Those Elbow Drinking Guys
6/30/2010 - Drink Booze From Bicep
Country Singer Dustin Lynch is laying claim to the creation of the "Bicep Chug" in the summer of 2013. "The bicep chug is a drinkin' move or position that me and the band guys have come up with on the road - just out of being goofballs, like we are. One night we were just in - I think it was somewhere in New York - we tweeted a picture of me and a couple of the guys doing a "Bicep Chug", and kind of coined it that."
Dustin Lunch and his band are now selling a t-shirt that mirrors our USPTO Registered Trademark and that is no longer considered friendly competition. We are a realistic, equal opportunity crushers so we know there are no new tricks just new audiences. We can however lay claim to this website, the trademarked logo, the first t-shirts made and sold, spear heading the Arm Crush movement via social media, getting online print and airwave attention and finally taking it to 32+ states and 48 countries worldwide as of today. Keep Crushin' it, Dustin Lynch and Fans. Raise those elbows early and often, but come correct and let's talk about these t-shirts. Update 9/9/2014 - Watch 1:20 minute mark of this video
Some say Arm Crushing is a way of life. I don’t trust those people… and I also don’t trust anyone with two first names or, as Teen Wolf's Coach Bobby Finstock would say, “any woman with a tattoo of a dagger on her body”.
Like the mullet and the el camino before that, the Arm Crush is telling all "let's get weird". #elbowsup